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OPEN 7 DAYS - APPOINTMENTS ARE RECOMMENDED AND PREFERRED - WALK IN'S FOR PROM & TUXEDOS ARE WELCOME ONLY IF THERE'S AN OPENING SLOT AVAILABLE. FOR PROM & TUXEDO - NO APPOINTMENT FEE. ALL OTHER DEPARTMENT $15 APPOINTMENT FEE - IF YOU PURCHASE ON THE SAME DAY, THE FEE WILL BE DEDUCTED FROM THE PURCHASE PRICE. SEE STORE FOR MORE DETAILS.
Call us at: 732-240-0607
1608 ROUTE 37 EAST / Toms River NJ 08753
Route 37 and Vaughn Avenue in Wawa Plaza
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    • Abby Paris by Lucci Lu
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    • Amarra
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    • Colette for Mon Cheri
    • Colors Dress
    • Dave and Johnny
    • Ellie Wilde by Mon Cheri
    • Faviana
    • Faviana Glamour Collection
    • Flash by Cassandra Stone
    • Gigi by La Femme
    • Glow Dresses
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    • Intrigue by Blush
    • Jasz Couture
    • Jasz Red Carpet Collection
    • Jessica Angel
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    • La Femme Prom
    • Lara Design
    • Limited Edition Prom
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    • Mac Duggal Prom
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    • Nicole Bakti
    • Nina Canacci
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    • Pink by Blush
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    • Curvy By Primavera
    • Primavera Exclusives
    • Rachel ALLAN Prima Donna
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    • Rachel ALLAN Prom
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    • Sherri Hill Prom Collection
    • Sparkle Prom by Da Vinci
    • Stella Couture Prom
    • Studio 17
    • Swing Apparel
    • Tarik Ediz Prom
    • Tarik Ediz
    • Temptation
    • Terani Pageant
    • Terani Prom
    • Tiffany Prom
    • Tony Bowls New Beginnings
    • Vienna by Helen’s Heart
    • Xtreme Prom
    • Zoey Grey
  • Short Prom/Cocktail
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    • Abby Paris Shorts
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    • Alyce Paris Sweet 16
    • Angela & Allison Short Dresses
    • Dave and Johnny Short Styles
    • Hannah S
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    • Jovani Cocktail
    • Jovani Homecoming
    • La Femme Cocktail
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    • Rachel ALLAN Priscilla
    • Shorts by Mon Cheri
    • Sticks and Stones by Mori Lee
    • Terani Cocktail
    • Terani Homecoming
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    • Faviana Plus Sizes
    • Rachel ALLAN Plus Prom
    • Xcite Plus Collection
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    • Sottero And Midgley
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    • Alyce Exclusives
    • Ball Gowns by Mac Duggal
    • Evenings by Mon Cheri
    • Janique Evening
    • Jovani Evening
    • La Femme Evening
    • Portia and Scarlett Evening
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    • Terani Evening
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    • Allure Quinceanera
    • Alyce Paris Quinceanera
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    • Q by Da Vinci
    • Quinceanera by House of Wu
    • Vizcaya by Mori Lee
  • Bridesmaids
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    • Alyce Paris Bridesmaids
    • BariJay Bridesmaids
    • Bill Levkoff
    • Christina Wu Occasion
    • Da Vinci Bridesmaids
    • Morilee Bridesmaids
    • Primavera Bridesmaids
  • Mother of Bride/Groom
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    • Alyce Paris Jean De Lys
    • Cameron Blake by Mon Cheri
    • Damianou
    • Daymor Couture
    • Ivonne D by Mon Cheri
    • MGNY
    • Marsoni by Colors
    • Montage Boutique by Mon Cheri
    • Montage by Mon Cheri
    • Morrell Maxie MOB
    • Rina di Montella
    • Social Occasions by Mon Cheri
    • Soulmates
    • Stella Couture
    • Terani MOB
  • SALE! SALE! SALE! - ONLINE ONLY NOT AVAILABLE TO TRY ON IN STORE
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    • SALE Rack!
  • Shoes & Handbags
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    • Dyeables Shoes
    • Furmani
    • Johnathan Kayne Shoes
    • Touch Ups
  • Tuxedo Collections
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    • Designer Tuxedo Colleciton
    • Smart Formal Wear Sarno & Sons

Rachel ALLAN Prima Donna

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Sort By:
Prima Donna

50125 Prima Donna

$578  
Prima Donna

50096 Prima Donna

$498  
Prima Donna

50101 Prima Donna

$478  
Prima Donna

50039 Prima Donna

$598  
Prima Donna

50061 Prima Donna

$298  
Prima Donna

50121 Prima Donna

$638  
Prima Donna

50116 Prima Donna

$318  
Prima Donna

50120 Prima Donna

$798  
Prima Donna

50128 Prima Donna

$698  
Prima Donna

50041 Prima Donna

$278  
Prima Donna

50083 Prima Donna

$658  
Prima Donna

50106 Prima Donna

$558  
Prima Donna

50034 Prima Donna

$358  
Prima Donna

50089 Prima Donna

$558  
Prima Donna

50111 Prima Donna

$698  
Prima Donna

50030 Prima Donna

$398  
Prima Donna

50093 Prima Donna

$658  
Prima Donna

50063 Prima Donna

$478  
Prima Donna

50069 Prima Donna

$538  
Prima Donna

50080 Prima Donna

$458  
Prima Donna

50076 Prima Donna

$598  
Prima Donna

50040 Prima Donna

$438  
Prima Donna

50045 Prima Donna

$458  
Prima Donna

50055 Prima Donna

$1258  
Prima Donna

50073 Prima Donna

$598  
Prima Donna

50095 Prima Donna

$458  
Prima Donna

50028 Prima Donna

$1198  
Prima Donna

50029 Prima Donna

$498  
Prima Donna

50036 Prima Donna

$1398  
Prima Donna

50046 Prima Donna

$498  
Prima Donna

50057 Prima Donna

$338  
Prima Donna

50105 Prima Donna

$598  
Prima Donna

50110 Prima Donna

$798  
Prima Donna

50118 Prima Donna

$1498  
Prima Donna

50038 Prima Donna

$298  
Prima Donna

50071 Prima Donna

$458  
Prima Donna

50108 Prima Donna

$498  
Prima Donna

50044 Prima Donna

$398  
Prima Donna

50104 Prima Donna

$1598  
Prima Donna

50114 Prima Donna

$358  
Prima Donna

50031 Prima Donna

$1098  
Prima Donna

50043 Prima Donna

$938  
Prima Donna

50051 Prima Donna

$698  
Prima Donna

50124 Prima Donna

$1138  
Prima Donna

50003 Prima Donna

$1198  
Prima Donna

50017 Prima Donna

$1058  
Prima Donna

50005 Prima Donna

$1058  
Prima Donna

50012 Prima Donna

$1098  
Prima Donna

50023 Prima Donna

$978  
Prima Donna

50001 Prima Donna

$1598  
Prima Donna

50006 Prima Donna

$1598  
Prima Donna

50008 Prima Donna

$798  
Prima Donna

50010 Prima Donna

$958  
Prima Donna

50011 Prima Donna

$1398  
Prima Donna

50015 Prima Donna

$1038  
Prima Donna

50016 Prima Donna

$938  
Prima Donna

50022 Prima Donna

$978  
Prima Donna

5096 Prima Donna

$898  
Prima Donna

5089 Prima Donna

$598  
Prima Donna

5091 Prima Donna

$798  
Prima Donna

5112 Prima Donna

$898  
Prima Donna

5114 Prima Donna

$1258  
Prima Donna

5084 Prima Donna

$498  
Prima Donna

5086 Prima Donna

$758  
Prima Donna

5055 Prima Donna

$898  
Prima Donna

5058 Prima Donna

$1298  
Prima Donna

5067 Prima Donna

$798  
Prima Donna

5036 Prima Donna

$798  
Prima Donna

5042 Prima Donna

$758  
Prima Donna

5045 Prima Donna

$1698  
Rachel Allan Prima Donna

5002 Rachel Allan Prima Donna

$698  
Rachel Allan Prima Donna

5008 Rachel Allan Prima Donna

$758  
Rachel Allan Prima Donna

5012 Rachel Allan Prima Donna

$1398  
Rachel Allan Prima Donna

5903 Rachel Allan Prima Donna

$798  
74
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About the Shop

Call us during Store Hours at (732) 240-0607 or Click Here to use our registration form to submit your request for an appointment.

For Brides, Bridesmaids, and Mothers shopping for a wedding we must have an appointment so we can schedule time for you with one of our expert consultants.

FREE SHIPPING CHECK OUR ONLINE SALES POLICY!!

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Hours

APPOINTMENTS are Recommended & Preferred - WALK INS are Welcome only if there is an empty slot available.

BEFORE & AFTER STORE HOURS APPOINTMENTS ARE AVAILABLE - APPOINTMENT FEE 25/- STORE CAN CLOSE EARLY IF WE ARE DONE WITH THE APPOINTMENTS FOR THE DAY, SO PLEASE CALL AHEAD.

MONDAY & FRIDAY 12 - 6

TUESDAY, WEDNESDAY & THURSDAY 12- 8

SATURDAY 10 - 5

SUNDAY 11 - 4 PM

BRIDAL, BRIDESMAIDS, SOCIAL OCCASION (including MOTHER OF) IS BY APPOINTMENTS ONLY

732-240-0607
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Visit Us
PARK AVENUE SOUTH COUTURE BOUTIQUE
1608 ROUTE 37 EAST
(Route 37 and Vaughn Avenue in Wawa Plaza)

TOMS RIVER, NJ 08753
DRESSES ARE NOT REGISTERED FOR ANY OCCASION, MOST SCHOOLS HAVE THEIR OWN REGISTRY.





  • Collections
  • About Us
  • Contact Us
  • Store Hours & Directions
  • Our Prom Catalog
  • Tuxedos
Search Only in this Category
+Price Filter:

+Search Only In-Stock
Narrow by Size
Search Only In-Store


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


Collections

Shop by Event

  • Ball Gowns
  • Bridal Gowns
  • Bridesmaids
  • Evening Dresses & Gowns
  • Mother of the Bride/Groom
  • Prom Dresses
  • Prom Plus Dresses
  • Quinceanera Gowns
  • Short Cocktail Dresses
  • Special Occasion

Prom/Young Evening

  • Abby Paris by Lucci Lu
  • Aleta
  • Alisha Hill
  • Alyce Paris Prom
  • Alyce Paris B'Dazzle
  • Alyce Paris Black Label
  • Amarra
  • Angela & Allison
  • Ashley Lauren
  • Atria
  • Ava Presley
  • Black White Red by Mac Duggal
  • Black by Blush
  • Blush Prom by Alexia
  • Cassandra Stone
  • Clarisse
  • Claudine Alyce Paris
  • Colette for Mon Cheri
  • Colors Dress
  • Dave and Johnny
  • Ellie Wilde by Mon Cheri
  • Faviana
  • Faviana Glamour Collection
  • Flash by Cassandra Stone
  • Gigi by La Femme
  • Glow Dresses
  • Ieena by Mac Duggal
  • Intrigue by Blush
  • Jasz Couture
  • Jasz Red Carpet Collection
  • Jessica Angel
  • Jovani Prom
  • JVN Prom
  • La Femme Prom
  • Lara Design
  • Limited Edition Prom
  • Lucci Lu
  • Lush Prom By Jasz
  • Mac Duggal Couture
  • Mac Duggal Prom
  • Milano Prom
  • Morilee Prom
  • Morrell Maxie
  • Nicole Bakti
  • Nina Canacci
  • Panoply
  • Paul Rekhi
  • Pia Michi London
  • Pink by Blush
  • Portia and Scarlett
  • Primavera Couture Longs
  • Curvy By Primavera
  • Primavera Exclusives
  • Rachel ALLAN Prima Donna
  • Rachel ALLAN Princess
  • Rachel ALLAN Prom
  • Scala Prom
  • Sherri Hill Prom Collection
  • Sparkle Prom by Da Vinci
  • Stella Couture Prom
  • Studio 17
  • Swing Apparel
  • Tarik Ediz Prom
  • Tarik Ediz
  • Temptation
  • Terani Pageant
  • Terani Prom
  • Tiffany Prom
  • Tony Bowls New Beginnings
  • Vienna by Helen’s Heart
  • Xtreme Prom
  • Zoey Grey

Short Prom/Cocktail

  • Abby Paris Shorts
  • Alyce Paris Short & Cocktail
  • Alyce Paris Sweet 16
  • Angela & Allison Short Dresses
  • Dave and Johnny Short Styles
  • Hannah S
  • Jasz Cocktail
  • Jovani Cocktail
  • Jovani Homecoming
  • La Femme Cocktail
  • Primavera Couture Shorts
  • Portia and Scarlett Cocktail
  • Rachel ALLAN Priscilla
  • Shorts by Mon Cheri
  • Sticks and Stones by Mori Lee
  • Terani Cocktail
  • Terani Homecoming

Plus Size Prom

  • Angela & Allison Plus Prom
  • Fabulouss by Cassandra Stone
  • Faviana Plus Sizes
  • Rachel ALLAN Plus Prom
  • Xcite Plus Collection

Bridal Collections

  • Allure Bridal
  • Allure Couture Bridal
  • Sottero And Midgley

Evening Dresses

  • Alyce Exclusives
  • Ball Gowns by Mac Duggal
  • Evenings by Mon Cheri
  • Janique Evening
  • Jovani Evening
  • La Femme Evening
  • Portia and Scarlett Evening
  • Primavera Evening
  • Terani Evening
  • Tiffany Presentation Gowns

Quinceanera

  • Allure Quinceanera
  • Alyce Paris Quinceanera
  • Mariposa Q15 by Moonlight
  • Q by Da Vinci
  • Quinceanera by House of Wu
  • Vizcaya by Mori Lee

Bridesmaids

  • Alyce Paris Bridesmaids
  • BariJay Bridesmaids
  • Bill Levkoff
  • Christina Wu Occasion
  • Da Vinci Bridesmaids
  • Morilee Bridesmaids
  • Primavera Bridesmaids

Mother of Bride/Groom

  • Alyce Paris Jean De Lys
  • Cameron Blake by Mon Cheri
  • Damianou
  • Daymor Couture
  • Ivonne D by Mon Cheri
  • MGNY
  • Marsoni by Colors
  • Montage Boutique by Mon Cheri
  • Montage by Mon Cheri
  • Morrell Maxie MOB
  • Rina di Montella
  • Social Occasions by Mon Cheri
  • Soulmates
  • Stella Couture
  • Terani MOB

SALE! SALE! SALE! - ONLINE ONLY NOT AVAILABLE TO TRY ON IN STORE

  • SALE Rack!

Shoes & Handbags

  • Dyeables Shoes
  • Furmani
  • Johnathan Kayne Shoes
  • Touch Ups

Tuxedo Collections

  • Designer Tuxedo Colleciton
  • Smart Formal Wear Sarno & Sons