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CLOSED SUNDAY'S & MONDAY'S. MOTHER'S DEPARTMENT IS BY APPOINTMENT ONLY - WALK IN'S ARE WELCOME IF THERE'S AN OPENING SLOT AVAILABLE. SEE STORE FOR MORE DETAILS.
Call us at: 732-240-0607
1608 ROUTE 37 EAST / Toms River NJ 08753
Route 37 and Vaughn Avenue in Wawa Plaza
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Collections
  • Shop by Event
    +
    • Ball Gowns
    • Bridal Gowns
    • Bridesmaids
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    • Mother of the Bride/Groom
    • Prom Dresses
    • Prom Plus Dresses
    • Quinceanera Gowns
    • Short Cocktail Dresses
    • Special Occasion
  • Prom/Young Evening
    +
    • Abby Paris by Lucci Lu
    • Aleta
    • Alisha Hill
    • Alyce Paris Prom
    • Alyce Paris B'Dazzle
    • Alyce Paris Black Label
    • Amarra
    • Angela & Allison
    • Ashley Lauren
    • Atria
    • Ava Presley
    • Black White Red by Mac Duggal
    • Black by Blush
    • Blush Prom by Alexia
    • Cassandra Stone
    • Clarisse
    • Claudine Alyce Paris
    • Colette by Daphne
    • Colors Dress
    • Dave and Johnny
    • Ellie Wilde by Mon Cheri
    • Faviana
    • Faviana Glamour Collection
    • Flash by Cassandra Stone
    • Gigi by La Femme
    • Glow Dresses
    • Ieena by Mac Duggal
    • Intrigue by Blush
    • Jasz Couture
    • Jasz Red Carpet Collection
    • Jessica Angel
    • Jovani Prom
    • JVN Prom
    • La Femme Prom
    • Lara Design
    • Limited Edition Prom
    • Lucci Lu
    • Lush Prom By Jasz
    • Mac Duggal Couture
    • Mac Duggal Prom
    • Milano Prom
    • Morilee Prom
    • Morrell Maxie
    • Nicole Bakti
    • Nina Canacci
    • Panoply
    • Paul Rekhi
    • Pia Michi London
    • Pink by Blush
    • Portia and Scarlett
    • Primavera Couture Longs
    • Curvy By Primavera
    • Primavera Exclusives
    • Rachel ALLAN Prima Donna
    • Rachel ALLAN Princess
    • Rachel ALLAN Prom
    • Scala Prom
    • Sherri Hill Prom Collection
    • Sparkle Prom by Da Vinci
    • Stella Couture Prom
    • Studio 17
    • Swing Apparel
    • Tarik Ediz Prom
    • Tarik Ediz
    • Temptation
    • Terani Pageant
    • Terani Prom
    • Tiffany Prom
    • Tony Bowls New Beginnings
    • Vienna by Helen’s Heart
    • Xtreme Prom
    • Zoey Grey
  • Short Prom/Cocktail
    +
    • Abby Paris Shorts
    • Alyce Paris Short & Cocktail
    • Alyce Paris Sweet 16
    • Angela & Allison Short Dresses
    • Dave and Johnny Short Styles
    • Hannah S
    • Jasz Cocktail
    • Jasz Short
    • Jovani Cocktail
    • Jovani Homecoming
    • La Femme Cocktail
    • Primavera Couture Shorts
    • Portia and Scarlett Cocktail
    • Rachel ALLAN Priscilla
    • Shorts by Mon Cheri
    • Sticks and Stones by Mori Lee
    • Terani Cocktail
    • Terani Homecoming
  • Plus Size Prom
    +
    • Angela & Allison Plus Prom
    • Fabulouss by Cassandra Stone
    • Faviana Plus Sizes
    • La Femme Curvy Size
    • Rachel ALLAN Plus Prom
    • Xcite Plus Collection
  • Bridal Collections
    +
    • Allure Bridal
    • Allure Couture Bridal
    • Sottero And Midgley
  • Evening Dresses
    +
    • Alyce Exclusives
    • Ball Gowns by Mac Duggal
    • Evenings by Mon Cheri
    • Janique Evening
    • Jovani Evening
    • La Femme Evening
    • Park 108
    • Portia and Scarlett Evening
    • Primavera Evening
    • Terani Evening
    • Tiffany Presentation Gowns
  • Quinceanera
    +
    • Allure Quinceanera
    • Alyce Paris Quinceanera
    • Mariposa Q15 by Moonlight
    • Q by Da Vinci
    • Quinceanera by House of Wu
    • Vizcaya by Mori Lee
  • Bridesmaids
    +
    • Alyce Paris Bridesmaids
    • BariJay Bridesmaids
    • Bill Levkoff
    • Christina Wu Occasion
    • Da Vinci Bridesmaids
    • Morilee Bridesmaids
    • Primavera Bridesmaids
  • Mother of Bride/Groom
    +
    • Alyce Paris Jean De Lys
    • Cameron Blake by Mon Cheri
    • Damianou
    • Daymor Couture
    • Ivonne D by Mon Cheri
    • La Valetta
    • MGNY
    • Marsoni by Colors
    • Montage Boutique by Mon Cheri
    • Montage by Mon Cheri
    • Morrell Maxie MOB
    • Rina di Montella
    • Social Occasions by Mon Cheri
    • Soulmates
    • Stella Couture
    • Terani MOB
  • SALE! SALE! SALE! - ONLINE ONLY NOT AVAILABLE TO TRY ON IN STORE
    +
    • SALE Rack!
  • Shoes & Handbags
    +
    • Dyeables Shoes
    • Furmani
    • Johnathan Kayne Shoes
    • Touch Ups
  • Tuxedo Collections
    +
    • Designer Tuxedo Colleciton
    • Smart Formal Wear Sarno & Sons

Primavera Couture Longs

Sort By:
Primavera Couture Prom 3901

3901 Primavera Couture Prom

$559  
Primavera Couture Prom 3761

3761 Primavera Couture Prom

$379  
Primavera Couture Prom 3731

3731 Primavera Couture Prom

$449  
Primavera Couture Prom 3749

3749 Primavera Couture Prom

$449  
Primavera Couture Prom 3211

3211 Primavera Couture Prom

$449  
Primavera Couture Prom 3916

3916 Primavera Couture Prom

$449  
Primavera Couture Prom 3638

3638 Primavera Couture Prom

$425  
Primavera Couture Prom 3917

3917 Primavera Couture Prom

$559  
Primavera Couture Prom 3920

3920 Primavera Couture Prom

$449  
Primavera Couture Prom 3748

3748 Primavera Couture Prom

$559  
Primavera Couture Prom 3722

3722 Primavera Couture Prom

$449  
Primavera Couture Prom 3417

3417 Primavera Couture Prom

$379  
Primavera Couture Prom 1841

1841 Primavera Couture Prom

$399  
Primavera Couture Prom 3729

3729 Primavera Couture Prom

$449  
Primavera Couture Prom 3073

3073 Primavera Couture Prom

$425  
Primavera Couture Prom 3727

3727 Primavera Couture Prom

$449  
Primavera Couture Prom 3922

3922 Primavera Couture Prom

$425  
Primavera Couture Prom 3948

3948 Primavera Couture Prom

$559  
Primavera Couture Prom 3943

3943 Primavera Couture Prom

$449  
Primavera Couture Prom 3915

3915 Primavera Couture Prom

$499  
Primavera Couture Prom 3911

3911 Primavera Couture Prom

$499  
Primavera Couture Prom 3959

3959 Primavera Couture Prom

$449  
Primavera Couture Prom 3955

3955 Primavera Couture Prom

$449  
Primavera Couture Prom 3914

3914 Primavera Couture Prom

$449  
Primavera Couture Prom 3721

3721 Primavera Couture Prom

$449  
Primavera Couture Prom 3762

3762 Primavera Couture Prom

$499  
Primavera Couture Prom 3439

3439 Primavera Couture Prom

$425  
Primavera Couture Prom 3443

3443 Primavera Couture Prom

$425  
Primavera Couture Prom 3401

3401 Primavera Couture Prom

$425  
Primavera Couture Prom 3406

3406 Primavera Couture Prom

$425  
Primavera Couture Prom 3408

3408 Primavera Couture Prom

$425  
Primavera Couture Prom 3421

3421 Primavera Couture Prom

$449  
Primavera Couture Prom 3447

3447 Primavera Couture Prom

$449  
Primavera Couture Prom 3219

3219 Primavera Couture Prom

$419  
Primavera Couture Prom 3225

3225 Primavera Couture Prom

$419 $199 
Primavera Couture Prom 3250

3250 Primavera Couture Prom

$419  
Primavera Couture Prom 3258

3258 Primavera Couture Prom

$439  
Primavera Couture Prom 3001

3001 Primavera Couture Prom

$419  
Primavera Couture Prom 3017

3017 Primavera Couture Prom

$439  
Primavera Couture Prom 3018

3018 Primavera Couture Prom

$419  
Primavera Couture Prom 3021

3021 Primavera Couture Prom

$439  
Primavera Couture Prom 3034

3034 Primavera Couture Prom

$419  
Primavera Couture Prom 3035

3035 Primavera Couture Prom

$399  
Primavera Couture Prom 3045

3045 Primavera Couture Prom

$369 $184 
Primavera Couture Prom 3056

3056 Primavera Couture Prom

$349  
Primavera Couture Prom 1853

1853 Primavera Couture Prom

$349  
Primavera Couture 9673

9673 Primavera Couture

$389 $189 
Primavera Couture Prom 3902

3902 Primavera Couture Prom

$399  
Primavera Couture Prom 3766

3766 Primavera Couture Prom

$559  
Primavera Couture Prom 3942

3942 Primavera Couture Prom

$399  
Primavera Couture Prom 3938

3938 Primavera Couture Prom

$449  
Primavera Couture Prom 3944

3944 Primavera Couture Prom

$449  
Primavera Couture Prom 3906

3906 Primavera Couture Prom

$499  
Primavera Couture Prom 3923

3923 Primavera Couture Prom

$449  
Primavera Couture Prom 3913

3913 Primavera Couture Prom

$449  
Primavera Couture Prom 3908

3908 Primavera Couture Prom

$449  
Primavera Couture Prom 3912

3912 Primavera Couture Prom

$449  
Primavera Couture Prom 3958

3958 Primavera Couture Prom

$425  
Primavera Couture Prom 3949

3949 Primavera Couture Prom

$449  
Primavera Couture Prom 3945

3945 Primavera Couture Prom

$449  
Primavera Couture Prom 3932

3932 Primavera Couture Prom

$425  
Primavera Couture Prom 3940

3940 Primavera Couture Prom

$499  
Primavera Couture Prom 3953

3953 Primavera Couture Prom

$499  
Primavera Couture Prom 3941

3941 Primavera Couture Prom

$449  
Primavera Couture Prom 3971

3971 Primavera Couture Prom

$559  
Primavera Couture Prom 3910

3910 Primavera Couture Prom

$499  
Primavera Couture Prom 3933

3933 Primavera Couture Prom

$449  
Primavera Couture Prom 3927

3927 Primavera Couture Prom

$449  
Primavera Couture Prom 3623

3623 Primavera Couture Prom

$559  
Primavera Couture Prom 3931

3931 Primavera Couture Prom

$559  
Primavera Couture Prom 3905

3905 Primavera Couture Prom

$449  
Primavera Couture Prom 3957

3957 Primavera Couture Prom

$559  
Primavera Couture Prom 3934

3934 Primavera Couture Prom

$559  
Primavera Couture Prom 3936

3936 Primavera Couture Prom

$449  
Primavera Couture Prom 3903

3903 Primavera Couture Prom

$499  
Primavera Couture Prom 3904

3904 Primavera Couture Prom

$425  
Primavera Couture Prom 3921

3921 Primavera Couture Prom

$559  
Primavera Couture Prom 3965

3965 Primavera Couture Prom

$449  
Primavera Couture Prom 3926

3926 Primavera Couture Prom

$449  
Primavera Couture Prom 3907

3907 Primavera Couture Prom

$449  
Primavera Couture Prom 3919

3919 Primavera Couture Prom

$559  
Primavera Couture Prom 3939

3939 Primavera Couture Prom

$499  
Primavera Couture Prom 3960

3960 Primavera Couture Prom

$449  
Primavera Couture Prom 3951

3951 Primavera Couture Prom

$499  
Primavera Couture Prom 3966

3966 Primavera Couture Prom

$559  
Primavera Couture Prom 3964

3964 Primavera Couture Prom

$449  
Primavera Couture Prom 3928

3928 Primavera Couture Prom

$449  
Primavera Couture Prom 3961

3961 Primavera Couture Prom

$425  
Primavera Couture Prom 3935

3935 Primavera Couture Prom

$449  
Primavera Couture Prom 3956

3956 Primavera Couture Prom

$559  
Primavera Couture Prom 3918

3918 Primavera Couture Prom

$449  
Primavera Couture Prom 3969

3969 Primavera Couture Prom

$425  
Primavera Couture Prom 3950

3950 Primavera Couture Prom

$449  
Primavera Couture Prom 3946

3946 Primavera Couture Prom

$449  
Primavera Couture Prom 3924

3924 Primavera Couture Prom

$449  
Primavera Couture Prom 3925

3925 Primavera Couture Prom

$559  
139
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About the Shop

Call us during Store Hours at (732) 240-0607 or Click Here to use our registration form to submit your request for an appointment.

For Brides, Bridesmaids, and Mothers shopping for a wedding we must have an appointment so we can schedule time for you with one of our expert consultants.

FREE SHIPPING CHECK OUR ONLINE SALES POLICY!!

Follow Us On Social
Hours

APPOINTMENTS are Recommended & Preferred - WALK INS are Welcome only if there is an empty slot available.

BEFORE & AFTER STORE HOURS APPOINTMENTS ARE AVAILABLE - APPOINTMENT FEE 25/- STORE CAN CLOSE EARLY IF WE ARE DONE WITH THE APPOINTMENTS FOR THE DAY, SO PLEASE CALL AHEAD.

SUNDAY & MONDAY - CLOSED

TUESDAY, WEDNESDAY & FRIDAY 12- 6

THURSDAY 12 - 8

SATURDAY 10 - 4

BRIDAL, BRIDESMAIDS, SOCIAL OCCASION (including MOTHER OF) IS BY APPOINTMENTS ONLY.

732-240-0607
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Visit Us
PARK AVENUE SOUTH COUTURE BOUTIQUE
1608 ROUTE 37 EAST
(Route 37 and Vaughn Avenue in Wawa Plaza)
TOMS RIVER, NJ 08753
DRESSES ARE NOT REGISTERED FOR ANY OCCASION, MOST SCHOOLS HAVE THEIR OWN REGISTRY.





  • Collections
  • About Us
  • Contact Us
  • Store Hours & Directions
  • Our Prom Catalog
  • Tuxedos
Search Only in this Category
+Price Filter:

+Search Only In-Stock
Narrow by Size
Search Only In-Store


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


Collections

Shop by Event

  • Ball Gowns
  • Bridal Gowns
  • Bridesmaids
  • Evening Dresses & Gowns
  • Mother of the Bride/Groom
  • Prom Dresses
  • Prom Plus Dresses
  • Quinceanera Gowns
  • Short Cocktail Dresses
  • Special Occasion

Prom/Young Evening

  • Abby Paris by Lucci Lu
  • Aleta
  • Alisha Hill
  • Alyce Paris Prom
  • Alyce Paris B'Dazzle
  • Alyce Paris Black Label
  • Amarra
  • Angela & Allison
  • Ashley Lauren
  • Atria
  • Ava Presley
  • Black White Red by Mac Duggal
  • Black by Blush
  • Blush Prom by Alexia
  • Cassandra Stone
  • Clarisse
  • Claudine Alyce Paris
  • Colette by Daphne
  • Colors Dress
  • Dave and Johnny
  • Ellie Wilde by Mon Cheri
  • Faviana
  • Faviana Glamour Collection
  • Flash by Cassandra Stone
  • Gigi by La Femme
  • Glow Dresses
  • Ieena by Mac Duggal
  • Intrigue by Blush
  • Jasz Couture
  • Jasz Red Carpet Collection
  • Jessica Angel
  • Jovani Prom
  • JVN Prom
  • La Femme Prom
  • Lara Design
  • Limited Edition Prom
  • Lucci Lu
  • Lush Prom By Jasz
  • Mac Duggal Couture
  • Mac Duggal Prom
  • Milano Prom
  • Morilee Prom
  • Morrell Maxie
  • Nicole Bakti
  • Nina Canacci
  • Panoply
  • Paul Rekhi
  • Pia Michi London
  • Pink by Blush
  • Portia and Scarlett
  • Primavera Couture Longs
  • Curvy By Primavera
  • Primavera Exclusives
  • Rachel ALLAN Prima Donna
  • Rachel ALLAN Princess
  • Rachel ALLAN Prom
  • Scala Prom
  • Sherri Hill Prom Collection
  • Sparkle Prom by Da Vinci
  • Stella Couture Prom
  • Studio 17
  • Swing Apparel
  • Tarik Ediz Prom
  • Tarik Ediz
  • Temptation
  • Terani Pageant
  • Terani Prom
  • Tiffany Prom
  • Tony Bowls New Beginnings
  • Vienna by Helen’s Heart
  • Xtreme Prom
  • Zoey Grey

Short Prom/Cocktail

  • Abby Paris Shorts
  • Alyce Paris Short & Cocktail
  • Alyce Paris Sweet 16
  • Angela & Allison Short Dresses
  • Dave and Johnny Short Styles
  • Hannah S
  • Jasz Cocktail
  • Jasz Short
  • Jovani Cocktail
  • Jovani Homecoming
  • La Femme Cocktail
  • Primavera Couture Shorts
  • Portia and Scarlett Cocktail
  • Rachel ALLAN Priscilla
  • Shorts by Mon Cheri
  • Sticks and Stones by Mori Lee
  • Terani Cocktail
  • Terani Homecoming

Plus Size Prom

  • Angela & Allison Plus Prom
  • Fabulouss by Cassandra Stone
  • Faviana Plus Sizes
  • La Femme Curvy Size
  • Rachel ALLAN Plus Prom
  • Xcite Plus Collection

Bridal Collections

  • Allure Bridal
  • Allure Couture Bridal
  • Sottero And Midgley

Evening Dresses

  • Alyce Exclusives
  • Ball Gowns by Mac Duggal
  • Evenings by Mon Cheri
  • Janique Evening
  • Jovani Evening
  • La Femme Evening
  • Park 108
  • Portia and Scarlett Evening
  • Primavera Evening
  • Terani Evening
  • Tiffany Presentation Gowns

Quinceanera

  • Allure Quinceanera
  • Alyce Paris Quinceanera
  • Mariposa Q15 by Moonlight
  • Q by Da Vinci
  • Quinceanera by House of Wu
  • Vizcaya by Mori Lee

Bridesmaids

  • Alyce Paris Bridesmaids
  • BariJay Bridesmaids
  • Bill Levkoff
  • Christina Wu Occasion
  • Da Vinci Bridesmaids
  • Morilee Bridesmaids
  • Primavera Bridesmaids

Mother of Bride/Groom

  • Alyce Paris Jean De Lys
  • Cameron Blake by Mon Cheri
  • Damianou
  • Daymor Couture
  • Ivonne D by Mon Cheri
  • La Valetta
  • MGNY
  • Marsoni by Colors
  • Montage Boutique by Mon Cheri
  • Montage by Mon Cheri
  • Morrell Maxie MOB
  • Rina di Montella
  • Social Occasions by Mon Cheri
  • Soulmates
  • Stella Couture
  • Terani MOB

SALE! SALE! SALE! - ONLINE ONLY NOT AVAILABLE TO TRY ON IN STORE

  • SALE Rack!

Shoes & Handbags

  • Dyeables Shoes
  • Furmani
  • Johnathan Kayne Shoes
  • Touch Ups

Tuxedo Collections

  • Designer Tuxedo Colleciton
  • Smart Formal Wear Sarno & Sons