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OPEN 7 DAYS - APPOINTMENTS ARE RECOMMENDED AND PREFERRED - WALK IN'S FOR PROM & TUXEDOS ARE WELCOME ONLY IF THERE'S AN OPENING SLOT AVAILABLE. FOR PROM & TUXEDO - NO APPOINTMENT FEE. ALL OTHER DEPARTMENT $15 APPOINTMENT FEE - IF YOU PURCHASE ON THE SAME DAY, THE FEE WILL BE DEDUCTED FROM THE PURCHASE PRICE. SEE STORE FOR MORE DETAILS.
Call us at: 732-240-0607
1608 ROUTE 37 EAST / Toms River NJ 08753
Route 37 and Vaughn Avenue in Wawa Plaza
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  • Shop by Event
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    • Ball Gowns
    • Bridal Gowns
    • Bridesmaids
    • Evening Dresses & Gowns
    • Mother of the Bride/Groom
    • Prom Dresses
    • Prom Plus Dresses
    • Quinceanera Gowns
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    • Special Occasion
  • Prom/Young Evening
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    • Abby Paris by Lucci Lu
    • Aleta
    • Alisha Hill
    • Alyce Paris Prom
    • Alyce Paris B'Dazzle
    • Alyce Paris Black Label
    • Amarra
    • Angela & Allison
    • Ashley Lauren
    • Atria
    • Ava Presley
    • Black White Red by Mac Duggal
    • Black by Blush
    • Blush Prom by Alexia
    • Cassandra Stone
    • Clarisse
    • Claudine Alyce Paris
    • Colette for Mon Cheri
    • Colors Dress
    • Dave and Johnny
    • Ellie Wilde by Mon Cheri
    • Faviana
    • Faviana Glamour Collection
    • Flash by Cassandra Stone
    • Gigi by La Femme
    • Glow Dresses
    • Ieena by Mac Duggal
    • Intrigue by Blush
    • Jasz Couture
    • Jasz Red Carpet Collection
    • Jessica Angel
    • Jovani Prom
    • JVN Prom
    • La Femme Prom
    • Lara Design
    • Limited Edition Prom
    • Lucci Lu
    • Lush Prom By Jasz
    • Mac Duggal Couture
    • Mac Duggal Prom
    • Milano Prom
    • Morilee Prom
    • Morrell Maxie
    • Nicole Bakti
    • Nina Canacci
    • Panoply
    • Paul Rekhi
    • Pia Michi London
    • Pink by Blush
    • Portia and Scarlett
    • Primavera Couture Longs
    • Curvy By Primavera
    • Primavera Exclusives
    • Rachel ALLAN Prima Donna
    • Rachel ALLAN Princess
    • Rachel ALLAN Prom
    • Scala Prom
    • Sherri Hill Prom Collection
    • Sparkle Prom by Da Vinci
    • Stella Couture Prom
    • Studio 17
    • Swing Apparel
    • Tarik Ediz Prom
    • Tarik Ediz
    • Temptation
    • Terani Pageant
    • Terani Prom
    • Tiffany Prom
    • Tony Bowls New Beginnings
    • Vienna by Helen’s Heart
    • Xtreme Prom
    • Zoey Grey
  • Short Prom/Cocktail
    +
    • Abby Paris Shorts
    • Alyce Paris Short & Cocktail
    • Alyce Paris Sweet 16
    • Angela & Allison Short Dresses
    • Dave and Johnny Short Styles
    • Hannah S
    • Jasz Cocktail
    • Jovani Cocktail
    • Jovani Homecoming
    • La Femme Cocktail
    • Primavera Couture Shorts
    • Portia and Scarlett Cocktail
    • Rachel ALLAN Priscilla
    • Shorts by Mon Cheri
    • Sticks and Stones by Mori Lee
    • Terani Cocktail
    • Terani Homecoming
  • Plus Size Prom
    +
    • Angela & Allison Plus Prom
    • Fabulouss by Cassandra Stone
    • Faviana Plus Sizes
    • Rachel ALLAN Plus Prom
    • Xcite Plus Collection
  • Bridal Collections
    +
    • Allure Bridal
    • Allure Couture Bridal
    • Sottero And Midgley
  • Evening Dresses
    +
    • Alyce Exclusives
    • Ball Gowns by Mac Duggal
    • Evenings by Mon Cheri
    • Janique Evening
    • Jovani Evening
    • La Femme Evening
    • Portia and Scarlett Evening
    • Primavera Evening
    • Terani Evening
    • Tiffany Presentation Gowns
  • Quinceanera
    +
    • Allure Quinceanera
    • Alyce Paris Quinceanera
    • Mariposa Q15 by Moonlight
    • Q by Da Vinci
    • Quinceanera by House of Wu
    • Vizcaya by Mori Lee
  • Bridesmaids
    +
    • Alyce Paris Bridesmaids
    • BariJay Bridesmaids
    • Bill Levkoff
    • Christina Wu Occasion
    • Da Vinci Bridesmaids
    • Morilee Bridesmaids
    • Primavera Bridesmaids
  • Mother of Bride/Groom
    +
    • Alyce Paris Jean De Lys
    • Cameron Blake by Mon Cheri
    • Damianou
    • Daymor Couture
    • Ivonne D by Mon Cheri
    • MGNY
    • Marsoni by Colors
    • Montage Boutique by Mon Cheri
    • Montage by Mon Cheri
    • Morrell Maxie MOB
    • Rina di Montella
    • Social Occasions by Mon Cheri
    • Soulmates
    • Stella Couture
    • Terani MOB
  • SALE! SALE! SALE! - ONLINE ONLY NOT AVAILABLE TO TRY ON IN STORE
    +
    • SALE Rack!
  • Shoes & Handbags
    +
    • Dyeables Shoes
    • Furmani
    • Johnathan Kayne Shoes
    • Touch Ups
  • Tuxedo Collections
    +
    • Designer Tuxedo Colleciton
    • Smart Formal Wear Sarno & Sons

SALE Rack!

Sort By:
Lucci Lu

8175 Lucci Lu

$379 $189 
Lucci Lu

3018 Lucci Lu

$498 $248 
Angela and Alison

61014 Angela and Alison

$343 $175 
Lucci Lu

8109 Lucci Lu

$379 $189 
Stella Couture

18127 Stella Couture

$548 $299 
Faviana

6428 Faviana

$258 $129 
Angela and Alison

51022 Angela and Alison

$518 $199 
Sherri Hill

50341 Sherri Hill

$280 $140 
JASZ Couture

5032 JASZ Couture

$238 $99 
Sherri Hill

8549 Sherri Hill

$378 $99 

3067

$379 $189 
Ellie Wilde by Mon Cheri

EW119074 Ellie Wilde by Mon Cheri

$500 $299 
Allie Blu

6102 Allie Blu

$328 $199 
La Femme Prom

27725 La Femme Prom

$438 $199 
Clarisse Prom

3000 Clarisse Prom

$278 $139 
Lucci Lu

8106S Lucci Lu

$99 $49 
Lucci Lu

8106T Lucci Lu

$149 $75 
Sherri Hill

51694 Sherri Hill

$378 $199 
Fabulouss by Mac Duggal

65980F Fabulouss by Mac Duggal

$398 $198 
Jovani Prom -  JVN by Jovani

JVN58023 Jovani Prom - JVN by Jovani

$398 $199 
Terani Prom

151P0026 Terani Prom

$372 $99 
Rachel ALLAN Long Prom

6190 Rachel ALLAN Long Prom

$478 $239 
Ellie Wilde by Mon Cheri

EW117051 Ellie Wilde by Mon Cheri

$398 $199 
Morilee Prom

42126 Morilee Prom

$358 $179 
Abby Paris by Lucci Lu

95102 Abby Paris by Lucci Lu

$278 $139 
Alyce Paris Prom

6510 Alyce Paris Prom

$288 $99 
Alyce Paris Prom

6521 Alyce Paris Prom

$336 $168 
Alyce Paris Prom

6529 Alyce Paris Prom

$390 $195 
Alyce Paris Prom

6545 Alyce Paris Prom

$288 $144 
Ellie Wilde by Mon Cheri

EW117029 Ellie Wilde by Mon Cheri

$458 $229 
Sherri Hill

50809 Sherri Hill

$318 $199 
Faviana Glamour

S7915 Faviana Glamour

$450 $225 
Faviana Glamour

S7596 Faviana Glamour

$458 $229 
Faviana Glamour

S7500 Faviana Glamour

$198  
JASZ Couture

5951 JASZ Couture

$358 $179 
JASZ Couture

5906 JASZ Couture

$658 $329 
JASZ Couture

5914 JASZ Couture

$338 $169 
Zoey Grey

30813 Zoey Grey

$298 $149 
Zoey Grey

30912 Zoey Grey

$330 $165 
Zoey Grey

30928 Zoey Grey

$318 $298 
Zoey Grey

31007 Zoey Grey

$298 $149 
Sherri Hill

32017 Sherri Hill

$450 $199 
Sherri Hill

50041 Sherri Hill

$498 $249 
Dave and Johnny

3084 Dave and Johnny

$380 $99 
Dave and Johnny

A4557 Dave and Johnny

$322 $149 
Dave and Johnny

A4835 Dave and Johnny

$251 $99 
Dave and Johnny

A5118 Dave and Johnny

$380 $99 
Jovani Prom -  JVN by Jovani

JVN27818 Jovani Prom - JVN by Jovani

$440 $220 
Tony Bowls Evening

TB117381 Tony Bowls Evening

$569 $259 
Jovani Prom -  JVN by Jovani

JVN20381 Jovani Prom - JVN by Jovani

$318 $149 
Blush Prom Collection

11135 Blush Prom Collection

$319 $159 
Rachel Allan Princess

2110 Rachel Allan Princess

$398 $199 
Morilee Prom

99106 Morilee Prom

$258 $129 
B'Dazzle by Alyce Paris

35774 B'Dazzle by Alyce Paris

$308 $154 
Jovani

33072 Jovani

$640 $320 
Faviana

7672 Faviana

$258 $99 
Faviana

7514 Faviana

$398 $99 
Jovani Prom

89902 Jovani Prom

$500 $249 
La Femme Prom

21886 La Femme Prom

$298 $149 
La Femme Prom

20844 La Femme Prom

$238 $99 
La Femme Prom

20903 La Femme Prom

$338 $169 
La Femme Prom

19641 La Femme Prom

$338 $99 
La Femme Prom

20025 La Femme Prom

$498 $249 
Sherri Hill

50143 Sherri Hill

$450 $99 
Sherri Hill

50252 Sherri Hill

$350 $99 
Faviana Glamour

S7749 Faviana Glamour

$398 $199 
Jovani Prom -  JVN by Jovani

JVN98086 Jovani Prom - JVN by Jovani

$398 $199 
Faviana

6564 Faviana

$358 $99 
Faviana

7182 Faviana

$398 $199 
JASZ Couture

5350 JASZ Couture

$598 $299 
JASZ Couture

5045 JASZ Couture

$598 $299 
JASZ Couture

4823 JASZ Couture

$518 $259 
Sherri Hill

9728 Sherri Hill

$378 $199 
Sherri Hill

21279 Sherri Hill

$580 $299 
Colors Dress 2014 Collection

1042 Colors Dress 2014 Collection

$401 $199 
Jovani Prom

89408 Jovani Prom

$798 $299 
Jovani Prom

4515 Jovani Prom

$575 $279 
Jovani

30130 Jovani

$460 $400 
Stella

17159 Stella

$350 $175 
Xcite

30302 Xcite

$558 $279 

0

$398 $199 
Tony Bowls

TB117416 Tony Bowls

$498 $198 
Angela & Allison

661004 Angela & Allison

$499 $249 
Jovani Prom -  JVN by Jovani

JVN22328 Jovani Prom - JVN by Jovani

$313 $199 
Jovani Prom -  JVN by Jovani

JVN02746 Jovani Prom - JVN by Jovani

$397 $199 
Alyce Paris Prom

60440 Alyce Paris Prom

$303 $159 
Colette for Mon Cheri

CL19899 Colette for Mon Cheri

$498 $249 
Morrell Maxie

16086 Morrell Maxie

$438 $199 
Sherri Hill

52662 Sherri Hill

$598 $299 
Sherri Hill

52541 Sherri Hill

$450 $225 
Angela and Alison

81013 Angela and Alison

$412 $199 
Primavera Couture Prom

3225 Primavera Couture Prom

$419 $199 
Abby Paris by Lucci Lu

95086 Abby Paris by Lucci Lu

$229 $99 
Morrell Maxie

15812 Morrell Maxie

$378 $189 
Primavera Couture Prom

3045 Primavera Couture Prom

$369 $184 
Primavera Couture Prom

1853 Primavera Couture Prom

$349  
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About the Shop

Call us during Store Hours at (732) 240-0607 or Click Here to use our registration form to submit your request for an appointment.

For Brides, Bridesmaids, and Mothers shopping for a wedding we must have an appointment so we can schedule time for you with one of our expert consultants.

FREE SHIPPING CHECK OUR ONLINE SALES POLICY!!

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Hours

APPOINTMENTS are Recommended & Preferred - WALK INS are Welcome only if there is an empty slot available.

BEFORE & AFTER STORE HOURS APPOINTMENTS ARE AVAILABLE - APPOINTMENT FEE 25/- STORE CAN CLOSE EARLY IF WE ARE DONE WITH THE APPOINTMENTS FOR THE DAY, SO PLEASE CALL AHEAD.

MONDAY & FRIDAY 12 - 6

TUESDAY, WEDNESDAY & THURSDAY 12- 8

SATURDAY 10 - 5

SUNDAY 11 - 4 PM

BRIDAL, BRIDESMAIDS, SOCIAL OCCASION (including MOTHER OF) IS BY APPOINTMENTS ONLY

732-240-0607
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Visit Us
PARK AVENUE SOUTH COUTURE BOUTIQUE
1608 ROUTE 37 EAST
(Route 37 and Vaughn Avenue in Wawa Plaza)

TOMS RIVER, NJ 08753
DRESSES ARE NOT REGISTERED FOR ANY OCCASION, MOST SCHOOLS HAVE THEIR OWN REGISTRY.





  • Collections
  • About Us
  • Contact Us
  • Store Hours & Directions
  • Our Prom Catalog
  • Tuxedos
Search Only in this Category
+Price Filter:

+Search Only In-Stock
Narrow by Size
Search Only In-Store


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


Collections

Shop by Event

  • Ball Gowns
  • Bridal Gowns
  • Bridesmaids
  • Evening Dresses & Gowns
  • Mother of the Bride/Groom
  • Prom Dresses
  • Prom Plus Dresses
  • Quinceanera Gowns
  • Short Cocktail Dresses
  • Special Occasion

Prom/Young Evening

  • Abby Paris by Lucci Lu
  • Aleta
  • Alisha Hill
  • Alyce Paris Prom
  • Alyce Paris B'Dazzle
  • Alyce Paris Black Label
  • Amarra
  • Angela & Allison
  • Ashley Lauren
  • Atria
  • Ava Presley
  • Black White Red by Mac Duggal
  • Black by Blush
  • Blush Prom by Alexia
  • Cassandra Stone
  • Clarisse
  • Claudine Alyce Paris
  • Colette for Mon Cheri
  • Colors Dress
  • Dave and Johnny
  • Ellie Wilde by Mon Cheri
  • Faviana
  • Faviana Glamour Collection
  • Flash by Cassandra Stone
  • Gigi by La Femme
  • Glow Dresses
  • Ieena by Mac Duggal
  • Intrigue by Blush
  • Jasz Couture
  • Jasz Red Carpet Collection
  • Jessica Angel
  • Jovani Prom
  • JVN Prom
  • La Femme Prom
  • Lara Design
  • Limited Edition Prom
  • Lucci Lu
  • Lush Prom By Jasz
  • Mac Duggal Couture
  • Mac Duggal Prom
  • Milano Prom
  • Morilee Prom
  • Morrell Maxie
  • Nicole Bakti
  • Nina Canacci
  • Panoply
  • Paul Rekhi
  • Pia Michi London
  • Pink by Blush
  • Portia and Scarlett
  • Primavera Couture Longs
  • Curvy By Primavera
  • Primavera Exclusives
  • Rachel ALLAN Prima Donna
  • Rachel ALLAN Princess
  • Rachel ALLAN Prom
  • Scala Prom
  • Sherri Hill Prom Collection
  • Sparkle Prom by Da Vinci
  • Stella Couture Prom
  • Studio 17
  • Swing Apparel
  • Tarik Ediz Prom
  • Tarik Ediz
  • Temptation
  • Terani Pageant
  • Terani Prom
  • Tiffany Prom
  • Tony Bowls New Beginnings
  • Vienna by Helen’s Heart
  • Xtreme Prom
  • Zoey Grey

Short Prom/Cocktail

  • Abby Paris Shorts
  • Alyce Paris Short & Cocktail
  • Alyce Paris Sweet 16
  • Angela & Allison Short Dresses
  • Dave and Johnny Short Styles
  • Hannah S
  • Jasz Cocktail
  • Jovani Cocktail
  • Jovani Homecoming
  • La Femme Cocktail
  • Primavera Couture Shorts
  • Portia and Scarlett Cocktail
  • Rachel ALLAN Priscilla
  • Shorts by Mon Cheri
  • Sticks and Stones by Mori Lee
  • Terani Cocktail
  • Terani Homecoming

Plus Size Prom

  • Angela & Allison Plus Prom
  • Fabulouss by Cassandra Stone
  • Faviana Plus Sizes
  • Rachel ALLAN Plus Prom
  • Xcite Plus Collection

Bridal Collections

  • Allure Bridal
  • Allure Couture Bridal
  • Sottero And Midgley

Evening Dresses

  • Alyce Exclusives
  • Ball Gowns by Mac Duggal
  • Evenings by Mon Cheri
  • Janique Evening
  • Jovani Evening
  • La Femme Evening
  • Portia and Scarlett Evening
  • Primavera Evening
  • Terani Evening
  • Tiffany Presentation Gowns

Quinceanera

  • Allure Quinceanera
  • Alyce Paris Quinceanera
  • Mariposa Q15 by Moonlight
  • Q by Da Vinci
  • Quinceanera by House of Wu
  • Vizcaya by Mori Lee

Bridesmaids

  • Alyce Paris Bridesmaids
  • BariJay Bridesmaids
  • Bill Levkoff
  • Christina Wu Occasion
  • Da Vinci Bridesmaids
  • Morilee Bridesmaids
  • Primavera Bridesmaids

Mother of Bride/Groom

  • Alyce Paris Jean De Lys
  • Cameron Blake by Mon Cheri
  • Damianou
  • Daymor Couture
  • Ivonne D by Mon Cheri
  • MGNY
  • Marsoni by Colors
  • Montage Boutique by Mon Cheri
  • Montage by Mon Cheri
  • Morrell Maxie MOB
  • Rina di Montella
  • Social Occasions by Mon Cheri
  • Soulmates
  • Stella Couture
  • Terani MOB

SALE! SALE! SALE! - ONLINE ONLY NOT AVAILABLE TO TRY ON IN STORE

  • SALE Rack!

Shoes & Handbags

  • Dyeables Shoes
  • Furmani
  • Johnathan Kayne Shoes
  • Touch Ups

Tuxedo Collections

  • Designer Tuxedo Colleciton
  • Smart Formal Wear Sarno & Sons